CD Proceeding

張貼者:2012年7月24日 上午1:26Chih-Chien Wang   [ 已更新 2012年7月24日 上午1:26 ]

The CD proceeding of ICMS2012 is announced. Please check HERE to read articles in CD proceeding. If you need to update any information, please contact us ( July 26, 2012.

ICMS2012 Program

張貼者:2012年7月20日 上午12:21Chih-Chien Wang

The program schedule of ICMS2012 is announced. Please help us confirm the information of the manuscript.

Country Distribution of ICMS2012 Submissions

張貼者:2012年7月19日 上午1:13Wang Chih-Chien   [ Chih-Chien Wang 已於 2012年7月19日 下午8:55 更新 ]

We have received around 92 submissions from 33 countries including Australia, Bangladesh, Belgium, Brazil, Canada, China, Hong Kong, India, Indonesia, Iran, Italy, Japan, Korea, Lithuania, Malaysia, New Zealand, Norway, Pakistan, Philippines, Poland, Portugal, Romania, Slovakia, South Africa, Spain, Sri Lanka, Sweden, Taiwan, Thailand, Turkey, United Kingdom, United States, and Viet Nam.

ICMS2012 Program Schedule

張貼者:2012年6月28日 下午9:19Chih-Chien Wang   [ 汪志堅 已於 2012年7月13日 上午12:28 更新 ]

Click HERE to see program schedule. 

Only registered (paid) papers are included in the program schedule. Please pay registration fee as soon as possible if your paper is not included in the conference program.  Unpaid papers will be regarded as withdraw.

New Acceptance Notification Date

張貼者:2012年5月29日 下午7:15Wang Chih-Chien

According to the extended submission deadline, all acceptance notification will be sent out no later than June 11, 2012.


張貼者:2012年5月28日 上午3:30Chih-Chien Wang   [ 已更新 2012年6月3日 下午11:44 ]

August 17, 2012

17:00– 18:00 Registration

August 18, 2012
13:30 – 15:00 Sessions
15:30 – 17:00 Sessions

August 19, 2012
09:30 – 17:00 Registration
10:00 – 12:00 Sessions
12:00 – 13:30 Lunch
13:30 – 15:00 Sessions
15:30 – 17:00 Sessions

Virtual presentation

Virtual presentation session is an experimental session for participants who have to be absent due to unexpected reasons. The virtual presentation session looks like "poster session" in traditional conference. Nevertheless, authors need to prepare powerpoint slide rather than poster in paper. Participants who cannot attend physically may choose to participate via the virtual session. In the virtual session, authors provide powerpoint slide file. Conference staffs will put the file on conference website. The powerpoint slide of virtual presentation session will also be played at "tea break" between sessions. Authors may also provide presentation video if they want. Authors and participants can discuss their papers on Internet during the two week period surrounding the conference.

Registration fee for virtual presentation is the same as oral presentation.


張貼者:2012年5月28日 上午1:56Chih-Chien Wang   [ 已更新 2012年5月28日 上午1:56 ]

August 17, 2012

17:00– 18:00 Registration

August 18, 2012
13:30 – 15:00 Session
15:30 – 17:00 Session

August 19, 2012
09:30 – 17:00 Registration
10:00 – 12:00 Session
12:00 – 13:30 Lunch
13:30 – 15:00 Session
15:30 – 17:00 Session

How to prepare your manuscript to special issue of the journal

張貼者:2012年5月28日 上午12:43Chih-Chien Wang

About the detail information, please find the attachment.

Submission Deadline: Extended to May 20, 2012

張貼者:2012年4月26日 下午11:36汪志堅   [ Wang Chih-Chien 已於 2012年4月30日 上午12:51 更新 ]

New submission deadline is May 20, 2012

Tracks for ICMS2012

張貼者:2011年11月20日 下午9:58Chih-Chien Wang   [ 汪志堅 已於 2012年2月13日 下午8:49 更新 ]

Track 1: Strategic Marketing

        Marketing Strategy and Management

        Global and International Marketing

        Inter-cultural Marketing

Track 2: Business Marketing and Supply Chain

        Business to Business Marketing

        Sale Management

        Supply Chain Management

        Distribution and Logistics Management

Track 3: Consumer Behavior

        Consumer Behavior and Psychology


        Fashion and Luxury Product Marketing

        Consumer Neuroscience

Track 4: Internet Marketing

        Internet and Interactive Marketing

        Online Behavior and Psychology

        Social Networking


        Virtual Reality and Internet Advertising

Track 5: Marketing Communication




        Customer Relationship Management

        Relationship Marketing

Track 6: Tourism, Hospitality, and Service Marketing

        Tourism Management

        Hospitality Management

        Service Marketing

        Sports and Leisure Activities Marketing

Track 7: Social Marketing

        Social Marketing

        Green Marketing

        Nonprofit Marketing

Track 8: Marketing Research and Education

        Research Method

        Bibliometric and Literature

        Marketing Education

Track 9: Others

        All Other Marketing Relative Topics

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